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Interview with Foreign Partners


International partner:

Vincentz Network GmbH & Co.KG Publisher

Nürnberg Messe China Co., Ltd. Managing Director 

 

1) China Coatings Show 2020 will be held by CNCIA and you as international partner. What is your original intention and goal?

China coatings market is a potential and promising market and we take this cooperation as a valuable opportunity to step into the up-and-coming China coatings market. From German parties’ side,both Vincentz Network and NürnbergMesseare determined to do our best in supporting CNCIA in their honorable effort to continue the tradition of the event and making it even better than before. Our goal is to have CNCIA benefit from our resources, experience and energy, and the Chinese coatings industry to enjoy a fantastic exhibition and conference in 2020.

 

2) What changes and advantages do you think the joining of Vincentz Network GmbH & Co. KG and NürnbergMesse China Co., Ltd. will bring to this show? What aspects of work will they strengthen for show respectively? How will they demonstrate international advantages?

We believe that forming a three-party team of CNCIA, Vincentz Network and NürnbergMesse will bring significant advantages and new possibilities. Under the leadership of CNCIA, the two international companies will infuse their global experience regarding state-of-the-art exhibition and conference management in numerous regions of the world into the China Coatings Show 2020. NürnbergMesse is an acknowledged leader in hosting coatings exhibitions, and Vincentz Network is the world`s premiere coatings information and networking organizer; both companies have joined efforts on many occasions. These signature events include the European Coatings Show, the American Coatings Show and Paint India.

 

3) What is the implication of China Coatings Show’s slogan “The World of Colors for All Industries”? What are the implied meanings of the LOGO’s four colors?

The slogan demonstrates the all-encompassing approach and reach of the event. Coatings work on two basic levels, of course; they decorate and protect, and they do this across all segments of business and industry, be it private and commercial buildings or any industrial product, from furniture and domestic appliances to machinery, automobiles, bridges or high-tech electronics, to name just a few. This event will cover all! We are deeply aware of the fact that colors are very important in the Chinese culture, and we wanted to pay tribute to that. “Green” speaks for itself as the coatings industries strategic goal; “Red” and “Yellow” here are intended to honor strength and wisdom, reflecting the prowess of the exhibitors` offerings; “Blue” brings these aspects together; it is also a little “greeting” from Germany, where “Blue” is used a lot for projecting a solid, trusted industrial partner. So “Blue” is, hopefully, both Chinese and German, symbolizing our partnership.

 

4) What effect and goal do you hope to achieve through this show?

The China Coatings Show 2020 can be a very significant and truly powerful catalyst for innovation in the coatings industry. Leading exhibitors and decision-making visitors will have a unique opportunity to meet, discuss and negotiate. While a great deal of communication is digital today, the face-to-face exchange remains highly effective; and the show floor creates a meeting of minds of the highest caliber. China Coatings Show 2020 will definately attract more domestic and international exhibitors and visitors to be onsite to form a worldwide exchange on knowledge and innovations.

 

5) What do you think are the unique advantages of China Coatings Show 2020 compared with similar Chinese exhibitions?

While there are indeed other coatings exhibition in China, only the “China Coatings Show 2020” is hosted by CNCIA and supported by NürnbergMesse and Vincentz Network. CNCIA is not only the voice of the industry, it is the heart and soul, or, in more industry-related terminology, the engine and turbo-charger. Nowhere else can you meet a comparable community of decision-makers.

 

6) What is your view on the global coatings market and the Chinese coatings market? What expectations on this show do you have?

Globally, the coatings market has demonstrated only slight growth. However, in contrast to, for example, North America and Europe, China has moved in leaps and bounds. A little less dynamic of late, admittedly, but nonetheless still admirably gaining ground, both in quantity and in quality. Innovations engineered by Chinese coatings experts have the world take note, and are earning the great people of China even more respect. We are honored to play a part in supporting this and believe the cooperation will bring an even more valuable and professional platform to the industry.

 

Vistor

Exhibitors